THE ORGANIC EGG MARKET IN ROMANIA: FEATURES, PRICES AND TRENDS

Authors

  • Alecsandru Narcis Bozga ASE Bucharest

Abstract

The eco-egg is one of the most present organic products in Romanian stores. Although it has a high price, it is an alternative to conventional egg for many consumers. For a better understanding of the market, I conducted a research focused on two components: one to monitor the evolution of prices on the shelves and one to investigate among consumers, using in-depth interview method.
In the first phase of the study resulted that the price of organic egg is much larger and it does not present a significant seasonal variation, as well as in the case of conventional eggs.
In the second stage of the research I tried to identify the main reasons leading to the high prices of the organic products, as well as explaining the differences in the evolution of the price in the case of organic eggs compared to conventional ones. It was also identified a number of problems faced by chicken breeders in the Romanian organic system, some special features of the market as well as some trends in terms of market development for organic eggs.

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Published

2014-08-27

Issue

Section

Working Group 4: Management, agriculture mechanization and cadastre